Recent News

Sazerac's £500 Million Bet on Au Vodka Is About Far More Than a Gold Bottle When a Kentucky spirits company with four generations of family ownership and a portfolio anchored by some of the most coveted bourbon barrels on earth decides to spend half a billion pounds on a Welsh vodka brand that lau

Bardstown Bourbon Company's Fall 2026 Releases: Discovery #14 and Lochs of Jura Are Two of the Most Compelling Whiskeys of the Year Bardstown Bourbon Company has never been a distillery content to do things the conventional way. From the moment it opened its doors in 2016, the Bardstown, Kentucky

Brough Brothers Named Official Bourbon of the Great Steamboat Race — What It Means for Louisville and the Industry Two of Louisville's most storied names have come together in a partnership that feels less like a corporate arrangement and more like a natural extension of the city's DNA. Brough Bro

The Counterintuitive Economics of Tariffs: How a 2018 Trade War Put Cheaper Whiskey on Most American Shelves — But Not in Kentucky or Tennessee When the Trump administration lit the fuse on a global trade war in 2018, the conventional wisdom inside the spirits industry was that everyone would lose

Twelve Years In, Philadelphia's Whiskey Bonanza Is the Bourbon Event the East Coast Didn't Know It Needed Every September, as the summer heat begins its slow retreat and the first whispers of autumn settle over the Delaware River waterfront, something worth marking on the calendar happens in the o

Diageo's India Reckoning: How a Flavoring Crackdown Forced the World's Biggest Spirits Company to the Reformulation Table India's alcohol industry does not often make headlines the way Kentucky's bourbon country or Scotland's whisky distilleries do, but what has unfolded over the past several week

Georgia on Ice: Broadstreet Infamous Whiskey Locks In Two-Year Deal as Official Spirit of the Atlanta Gladiators There is a particular kind of alignment that makes a sports sponsorship feel inevitable rather than transactional — when the brand and the team share something genuine before the ink ev

September carries the title of National Bourbon Heritage Month, and for a whole lot of guys in this country, that means one thing: bourbon gets the spotlight for thirty straight days. But there's a spirit sitting on the shelf next to the bourbon that deserves a second look this month, and it comes

California lawmakers just gave a nod to something a lot of guys have gotten used to since the pandemic hit: ordering a mixed drink along with dinner and taking it home in the car. The state Legislature passed AB 2663, a bill that keeps cocktails-to-go legal in California all the way through 2029. R

New Jersey just made a decision that a lot of guys who like to grab a drink with their takeout order have been waiting on. Governor Mikie Sherrill signed a bill making cocktails-to-go a permanent option in the state, and that means New Jersey is now the 33rd state in the country to lock this in for